Unlike his mother and his equally crushed, domesticated sister, jack-the-lad Joe is determined to out-run his inevitable fate (mediocrity) for as long as he can, fueled by music and drugs. The most striking sequences in the video depicts him doing just that--a fantasy set-piece in which Joe sprints full-tilt inside the grooves of a gigantic 12-inch dance single, giggling with glee despite the malevolent stylus that is hard on his heels. Redolent of the set-pieces in Julien Temple's musical Absolute Beginners (his flawed version of Colin MacInnes famous novel about the early, just-before-mod days of British youth culture/cult of youth), this sequence vividly captures the sense of dance culture as both groovy and a locked groove. Adding to this sense of a loop,a deadening dead-end, is the image that opens and closes Wiz's mini-movie:Joe--gaunt, pallid, a devitalized ghost of himself, an ember of the disco inferno--descending the side of a huge office building in his window cleaner's pallet; literally coming down after the high.
excerpt from my Oberhausen Film Festival talk / Stylus magazine essay Seeing The Beat: Retinal Intensities in Techno and Electronic Dance Videos (2002)
Really unconvinced / turned-off by Flowered Up's first forays into "Southern Baggy"
... but came around to them, somewhat, with "Weekender"
Northern sister songs to "Weekender":